Swimming Pool Water Care

What turns our crank every day is making products and water care systems that not only work to make water dazzling, but that also create healthier water. Healthier water? We know that sounds odd. When people think of water care products, they usually think of chemical soup! But, think of us as the anti-soup company.

Basically it boils down to this: We’ve found ways to make your pool water look better, feel and smell better by taking stuff out of the water, instead of putting more and more stuff in.  It’s a healthier, more natural (and if we do say so ourselves!) innovative approach to water care.

We like to steal from mother nature

All right, we’ll admit it. Sometimes we steal our new product ideas from Mother Nature. We’re huge believers in an emerging discipline called biomimicry. Biomimicry studies nature’s best ideas and then imitates those designs and processes to solve human problems. The science of Biomimicry has had a huge influence on the way we design our products and how we approach pool care.

A lot of biomimicry + a little common sense = healthier, more natural water

We are BIG advocates of greener chemistries, but we are also well grounded in the practicalities of successfully managing water care for pools. If we can replace a traditional synthetic chemistry with a greener one that performs better, that’s what we do! But, sometimes we’re required by law to use synthetic chemistries like chlorine or bromine, or a synthetic chemistry is simply more effective …well then, that is what we will use until a better, greener chemistry comes along.